this looks like a boot log with the Android 3.10 kernel, which is what is expected to be flashed on the new board when you receive it. i have no idea why a 'new' board would fail to boot though.. hopefully someone else can look into that.
however, you also said you tried booting with SD card, for sure, you wouldn't get such a log with the Debian SD card, since it's not running the same kernel (and that kernel doesn't have the drivers mentioned in your log). So if you get this log when you try to boot from SD, then it means you are not booting from SD. Perhaps the switches are not set properly?
If SD boot (with the Debian image) fails, then, please provide the corresponding boot log.